Legal
Security & Privacy Policy
Last Updated: October 22, 2026
Phoenix Flowers Floral Boutique is a brand operated by Flowers Today LLC, an Arizona limited liability company. For purposes of this policy, references to “Phoenix Flowers Floral Boutique,” “Phoenix Flowers,” “Flowers Today LLC,” “we,” “us,” or “our” refer to Flowers Today LLC, which operates the Phoenix Flowers Floral Boutique website and provides the products and services offered through it. Flowers Today LLC (“Flowers Today,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide when using our website, placing an order, or communicating with us. This Security & Privacy Policy explains how we collect, use, share, and protect your information.
Secure Shopping
Flowers Today LLC is committed to providing a safe and secure online shopping experience. Information transmitted through our website is protected using SSL/TLS encryption technology, which helps protect personal and payment information while it is transmitted over the Internet.
Payment transactions are processed through secure third-party payment providers. Flowers Today LLC does not intentionally store full credit or debit card numbers or card security codes (CVV/CVC) on its own servers.
Collection and Use of Information
Ordering: When you place an order, we may collect information such as your name, billing address, delivery address, email address, telephone number, payment-related information, recipient information, delivery instructions, gift messages, and other information necessary to fulfill your order.
We use this information to process payments, arrange and complete deliveries, communicate with you about your order, provide customer service, prevent fraud, and improve our services.
A recipient’s name, address, and telephone number may be shared with the florist, courier, or other service provider responsible for fulfilling or delivering the order. In some cases, the recipient may be contacted to coordinate delivery, confirm an address, obtain access instructions, or otherwise help ensure successful delivery.
Email and Marketing Communications
Flowers Today LLC may use your email address to send order confirmations, delivery updates, customer-service communications, requests for feedback, and other transactional messages related to your purchase.
Where permitted by law, we may also send promotional emails about Flowers Today products, special offers, seasonal promotions, and other updates.
You may unsubscribe from promotional emails at any time by using the unsubscribe link included in the email. Unsubscribing from promotional communications will not prevent us from sending transactional communications related to your orders or account.
Order Tracking
We use the email address supplied at checkout together with your order number to provide private order-status updates. The tracking page displays order progress without the recipient’s name, phone number, delivery address, gift message or payment details. An essential, short-lived session cookie keeps the order visible in your browser for up to one hour; you can end this session by choosing “Track another order”. Your browser may remember your latest order number without storing the tracking email for this feature.
Technical Information and Cookies
When you visit our website, we may automatically collect certain technical information, including your IP address, browser type, device type, operating system, referring pages, pages visited, and information about how you interact with our website.
We may also use cookies and similar technologies to operate our website, remember preferences, understand website traffic, improve functionality, analyze performance, prevent fraud, and support advertising or marketing activities where applicable.
With your permission, we use Google Ads conversion tracking to measure when visitors begin checkout. Google may receive advertising-click identifiers, the website page address without form contents, technical browser and connection information, and an event indicating that checkout has started. Our checkout event does not include names, telephone numbers, delivery addresses, card messages or payment credentials. It measures the start of checkout, not a completed purchase.
You can choose “Allow cookies” or “Essential only” in the cookie notice, and change your choice using “Cookie preferences”. The Google tag is not loaded before permission is given. Declining measurement does not prevent shopping, online payment or chat. Google explains its processing in How Google uses information from sites that use its services.
Your browser may allow you to block or delete cookies. Disabling certain cookies may affect some features of the website.
Sharing of Information
Flowers Today LLC may share personal information with third parties when reasonably necessary to operate our business and provide our services. These parties may include local florists, floral networks, delivery providers, payment processors, website and hosting providers, customer-support providers, analytics providers, and other vendors assisting us with order fulfillment and business operations.
Information provided to these parties should be limited to what is reasonably necessary for them to perform their services.
We may also disclose information when required by law, legal process, court order, or governmental request, or when we reasonably believe disclosure is necessary to protect Flowers Today LLC, our customers, recipients, or others from fraud, abuse, security threats, or other unlawful activity.
Flowers Today LLC does not sell customers’ personal information for monetary consideration.
Recipient Information
When placing an order for another person, you may provide us with personal information about the recipient, including their name, delivery address, telephone number, and gift message.
By providing this information, you represent that you are authorized to provide it for the purpose of fulfilling and delivering your order.
Recipient information is used primarily to process, coordinate, and complete the requested delivery and to resolve delivery-related issues.
Payment Information
For flower subscriptions, your card is collected through Square's secure card form and saved by Square with your express authorization. We retain Square customer and card identifiers, the card brand and last four digits, your delivery schedule and your authorization record. We do not store your full card number or card security code. Each delivery is charged when its preparation begins. You can manage or cancel future deliveries using your subscription number and email at Manage your subscription.
Purchases made through the Flowers Today website require an accepted payment method displayed during checkout.
Payment information is transmitted to and processed by our payment service providers. Flowers Today LLC does not intentionally store complete payment-card numbers or card security codes on its own servers.
Your payment provider may separately collect and process information according to its own privacy policy and terms of service.
Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, disclosure, alteration, misuse, or destruction.
However, no method of transmitting information over the Internet or storing information electronically can be guaranteed to be completely secure. Accordingly, we cannot guarantee absolute security.
Links to Third-Party Websites
Our website may contain links to websites or services operated by third parties. Flowers Today LLC is not responsible for the privacy practices, security, content, or operation of third-party websites.
We encourage you to review the privacy policies and terms of any third-party website before providing personal information.
Data Retention
We may retain personal information for as long as reasonably necessary to fulfill orders, provide customer service, maintain business and transaction records, comply with legal and tax obligations, resolve disputes, prevent fraud, and enforce our agreements.
Retention periods may vary depending on the type of information and applicable legal requirements.
Your Privacy Choices and Rights
Depending on where you live, applicable law may provide you with certain rights regarding your personal information. These may include the right to request access to, correction of, or deletion of certain personal information, as well as additional rights regarding how your information is used or disclosed.
You may contact Flowers Today LLC to submit a privacy-related request. We may need to verify your identity before completing certain requests.
Children’s Privacy
Our website and services are intended for a general audience and are not directed toward children under the age of 13. Flowers Today LLC does not knowingly collect personal information directly from children under 13.
If we learn that personal information from a child under 13 has been collected inappropriately, we will take reasonable steps to delete it.
International Visitors
Flowers Today LLC operates in the United States. If you access our website from outside the United States, information you provide may be transferred to, stored in, and processed in the United States.
Privacy and data-protection laws in the United States may differ from those in your country of residence.
Changes to This Policy
Flowers Today LLC may update this Security & Privacy Policy periodically to reflect changes to our business practices, technology, services, or legal requirements.
When changes are made, the updated policy will be posted on our website with a revised “Last Updated” date. Your continued use of our website after an updated policy becomes effective constitutes acknowledgment of the revised policy to the extent permitted by applicable law.
Contact Us
If you have questions about this Security & Privacy Policy, would like to exercise an applicable privacy right, or would like to update or correct personal information previously provided to us, please contact:
Flowers Today LLC
Operator of Phoenix Flowers Floral Boutique
Arizona Limited Liability Company
Email: [email protected]
